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About William Whitecloud
Welcome Fellow Magician ...
My association with magic can be traced back to my
childhood in the small African country of Swaziland, where my parents
were carving a 35000-acre sugar and citrus plantation out of virgin
bush land. Growing up in such a wild and remote part of the world was
to influence my character and personality in many ways, but the most
enduring effect that time had on me came from being immersed in the
supernatural worldview of the tribes people around me. I seemed to live
in an enchanted world where a host of entities and elemental forces
wrestled each other for control over the fate of every living thing.
However, ten years of attending Christian orientated
boarding schools in the colonial education system was apparently enough
to cure me of my acquired heathen superstitions. By the time I left
school I was fully assimilated into European society and programmed to
embrace the rational order of Western civilization. My first real job
was working for a South African commodity trading company, where my
indoctrination into the perception of capital as the prime mover behind
life was sealed.
In 1983 I immigrated to Australia and switched from
trading physical commodities to speculating on global financial money
markets. Ironically, my trading mentor in Australia was a highly
successful analyst and trader given to using profoundly esoteric
methods for predicting market movements. Having my eyes opened to the
phenomena that held sway over these giant markets re-ignited my
childhood fascination of hidden forces at play in the world.
Yet this window into the mystical nature of the universe
did nothing to free me from my disillusionment with an existence that
seemed designed solely to fulfill societal expectations. In quick
succession I developed a vicious drug habit, I lost all my money, my
marriage broke down, and I was diagnosed with a supposedly incurable
life threatening illness. With my life at rock bottom, my attention
turned from merely observing phenomenon at work outside of myself to
seeking ways in which I could practically apply magic to create what I
truly wanted: a life rich in health, wealth, love and creative
expression.
This search brought me into contact with the alchemical principles of Hermetic Philosophy and the ideas of Robert Fritz, founder of Technologies For Creating.
Both modalities pointed to the premise that we subconsciously create
our own reality and that there is a way in which we can direct the
subconscious to create the reality we choose. Within months, I had
begun to study and teach these superbly effective principles for
reconnecting with and manifesting what is truly important to the human
spirit. Watching every area of my life rapidly healing and prospering,
and witnessing my inherent creating and teaching skills emerge,
confirmed to me what I had believed as a child. Life is magic.
In 1996, inspired by the momentum of my own self transformation, I founded a program called Living From Greatness,
a personalized course dedicated to empowering participants in
discovering and living their authentic nature and purpose. While
continuing to be involved in the LFG program, I have also worked one on
one with hundreds of individuals over periods of two to three years,
coaching them in bringing their dreams into reality. My fifteen-year
search to discern the essence of what it takes for people to connect
with and live from their creative spirit forms the basis of my first
book, The Magician's Way.
I now live in Byron Bay, Australia, one of the most
creative and loving communities in the world, where I devote my time to
coaching, writing, enjoying my young family, and letting life unfold by
magic.
William Whitecloud.
William Whitecloud.
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Magician's Way Book
"Inspiring, empowering and uplifting."
Brandon Bays – Author of "The Journey"
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